Unlock more value from all your conversations

Paloom is an AI-powered social media inbox that brings the comments and direct messages from your Instagram, Facebook and YouTube accounts into one place. It drafts context-aware replies in your own voice, sorts conversations by intent, and puts the ones worth answering first at the top. You approve every reply before it is sent.

No. Paloom never sends anything on its own — it prepares a draft and waits for you to approve, edit or discard it. Keeping a person in the loop on every message is deliberate, and it is the main difference between Paloom and an automation tool that fires replies from keyword triggers.

Paloom supports Instagram, Facebook and YouTube. Instagram and Facebook cover both comments and direct messages; YouTube covers comments, because YouTube offers no public API for direct messages. TikTok, WhatsApp and Twitch are on the roadmap and are not available yet.

Connect your Instagram, Facebook and YouTube accounts to Paloom and every comment and direct message lands in a single inbox instead of three separate apps. Each item arrives sorted by intent and platform with a draft reply already written, so you answer everything from one screen without switching tabs.

Paloom builds a profile of your voice from your own past posts and replies rather than from a generic template. Each draft combines that profile with the conversation history and the post being discussed, so replies read like you instead of like a support bot. You can review and adjust the voice settings at any time.

Yes. Paloom is built for accounts whose comment volume has outgrown manual replying — it classifies every incoming comment and message by intent and puts the high-value ones in front of you first. Instead of scrolling through thousands of notifications you work through a prioritised queue with a draft already prepared for each item.

Most social media tools are built around publishing and scheduling, with an inbox added alongside. Paloom is built the other way round: the inbox is the product, and the AI exists to draft replies in your voice and surface the conversations that matter. Nothing reaches your audience without your approval.

Marketing automation tools are built to send messages for you, using keyword triggers, comment-to-DM flows and sequences written in advance that run without a person involved. Paloom is built for the conversations those flows cannot handle: it drafts a reply, shows you why it read the message the way it did, and sends nothing until you approve it.

A chatbot answers on your behalf by following rules you configure ahead of time. Paloom does the opposite — it prepares a reply and hands it to you, so the conversation stays human and your audience is never talking to an autoresponder.

Paloom is built for creators, brands, marketers and agencies whose comments and DMs have grown too numerous to answer by hand but still matter too much to automate away. It suits anyone who wants to reply faster without handing their voice to a bot.

You can connect one Instagram account, one Facebook account and one YouTube account, and all of their comments and messages arrive in the same inbox. Each connection keeps its own AI settings, so the reply language and tone can differ from one platform to the next.

Paloom shortens the gap between someone writing to you and you answering, which is what engagement mostly depends on. It flags high-intent conversations such as questions, buying signals and complaints so they get answered first, and keeps everything else from disappearing into the backlog.

Yes. Paloom reports on reply volume, response activity and how often AI drafts are sent as-is or edited first, so you can see how your engagement develops over time. The dashboard breaks that activity down for each connected platform.

Yes. The same inbox, prioritisation and AI drafting work whether you receive fifty comments a week or fifty thousand. Smaller creators mostly use Paloom to stay responsive without spending their evenings inside the app.

Setup takes three steps: create an account, connect an Instagram, Facebook or YouTube profile, and start reviewing drafts. Paloom studies your existing posts and replies during onboarding, so the first drafts already sound like you.

Paloom connects through the official Instagram, Facebook and YouTube APIs, so you grant access the same way you would to any approved app and can revoke it whenever you like. Your password is never shared with Paloom, and nothing is published unless you approve it.

Paloom connects one account per platform, so an agency handling several brands sets up a separate Paloom account for each client rather than switching between them inside one inbox. Within each client account the same prioritised queue, voice matching and approval step apply.